Silver Quill Award Recognizes MindShare’s Work as Most Strategic, Creative Within 19-State Region

Minneapolis, Sept. 9, 2011 – MindShare Strategies, Inc., a marketing and management firm, recently was awarded an Award of Excellence in the Communcation Management: Special Events Category by the International Association of Business Communicators Pacific Plains Region. IABC PPR judged entries from a region representing individual chapters in 19 states.

This top honor recognizes the work of MindShare Strategies for its work and results in successfully managing and marketing the annual conference and logistics expo for its client, NASSTRAC. MindShare Strategies is the management and marketing agency of record for NASSTRAC, a national shipper’s association that focuses on providing education, advocacy, and provider relations to transportation and supply chain executives.

“Our team at MindShare Strategies works hard every year to make sure this annual conference is a success, and last year we blew it out of the water – despite a poor economy,” said Brian Everett, ABC, senior partner. “We took a creative approach in presenting the value of attending this conference, and told the story of how attendees absolutely needed to carve out the time and budget to attend this industry event. As a result, we exceeded conference attendance and revenue for this client. Once again, I’m proud of the results my team at MindShare is able to bring to a client.”

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MindShare Strategies helps clients in the transportation and logistics industries to achieve business success through a broad range of results-oriented marketing, sales, communications, and management strategies. For more information, visit www.mindshare.bz.