Brian Everett, ABC, Senior Partner and Account Supervisor

He’s got a reputation as the “go-to guy” for marketing in the logistics industry. That’s because he has more than 25 years marketing, communications, and sales experience in transportation, warehousing, and logistics, with a special expertise in business strategy, B-to-B marketing, and association management. As Senior Partner of MindShare Strategies, Brian regularly provides marketing counsel to the firm’s key accounts. Currently he is the Chief Executive Officer of the Transportation Marketing & Sales Association (TMSA) and Strategic Adviser for the Women In Trucking Association.

Brian is particularly well-connected to shippers as the former Executive Director of the National Shippers Strategic Transportation Council (NASSTRAC), a trade association that provides education, advocacy, and provider relations to shippers, 3PLs, and carriers. He also was Director of Marketing for C.H. Robinson Worldwide for 10 years, and helped transform this low-profile company to one of the most widely known brands in the third-party logistics market when it went public in 1998.

Brian is known to be a “chronic volunteer” in industry associations. He has served on the board of directors for the International Association of Business Communications at the international, regional, and local chapter levels; on the Council of Supply Chain Management Professionals (CSCMP) Twin Cities Roundtable; and previously was the Chairman of the Transportation Track for the Warehousing Education Research Council (WERC). In fact, in recognition of his career experiences and passion for industry involvement, Brian was named the youngest recipient of TMSA’s “Lifetime Achievement Award.”